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why choose loveit coverit
  • Leading supplier of insurance for over 13 years
  • We never outsource your claims
  • Rated No.1 by MoneySuperMarket
  • 95.45% of claims accepted
  • Only insurer to include loss as standard
  • Unlimited claims and repairs

apple insurance from loveit coverit

If you rely on your Apple devices on a daily basis the last thing you want is to lose your iPhone, iPad or Apple Watch to theft, loss or breakdown. No matter what Apple devices you use, being left without them for an extended period of the time is guaranteed to be a huge inconvenience and a source of much frustration. Here at loveit coverit, we understand just how much you love your Apple products, which is why we offer a range of Apple insurance policies that are suited to you and your device.

No matter whether you’ve worn your Apple Watch in the bath, cracked your iPhone screen at the bus stop or left your iPad in a taxi – we’ve got Apple cover that can give you peace of mind. When you compare Apple insurance online, you may struggle to find a comprehensive policy without compromising on the price. At loveit coverit we are proud to offer customisable policies at affordable prices.

Choose a policy with us and your Apple devices can be protected against mechanical breakdown, accidental damage, theft. Unlike other providers, loss is even included as standard. So no matter whether you use your Apple products at the office, or in the comfort of your own home – our Apple insurance will have you covered.

We strive to make insuring your Apple products simple, which is why we don’t complicate our policies with industry jargon. We take great pride in being straight-talking, which means the details of your Apple insurance will always be completely clear and concise. However, if you should ever need any help or advice with your Apple insurance policy, our UK based customer care team are always on hand to help.

We have been delivering mobile phone insurance to customers across the UK for over 13 years. Our knowledge and experience in the field mean we are perfectly placed to offer affordable policies that are truly suited to today’s modern tech users.

If you love your iPhone, iPad or iWatch you will definitely love Apple insurance from loveit coverit. Use your devices in confidence that should anything go wrong, your loveit coverit policy will have your devices completely protected. Find an Apple insurance policy that suits your needs and demands today.

protect your investment

No matter whether you just own an iPhone, or you own an iPad and an Apple Watch too, we know that a large number of Apple tech users forget to protect their best loved devices. It’s all too easy to believe that theft, loss, mechanical and accidental breakdown won’t affect you, or any of your Apple tech. However, these unexpected circumstances are more common than many of us think and users can be caught out when they are unexpectedly separated from their devices.

Apple are at the front line of modern technology and their products can be found in homes all across the country. Their popularity and quality means their iPhones, iPads and Apple Watches are all big investments. Should your device be damaged or go missing, buying a completely new device is likely take a big hit on your budget.

If your device is broken or lost at any point you may feel that you won’t be able to replace it. No matter whether you use your device for work or at home, this can be a major inconvenience. It may be tempting to replace your iPhone, iPad or Apple Watch with a second hand device. This may be a cost-effective alternative, however you run the risk of receiving a product that doesn’t operate to the same standard as your current device.

If your iPhone, iPad or Apple Watch is repairable you may decide to just pay out for this should the occasion arise. What many people don’t realise is that a one-off repair will cost you significantly more than claiming on an Apple insurance policy. For example, an iPad screen repaid can set you back up to £276 and an iPhone screen can cost up to £199. Large price tags like this are guaranteed to come as a financial set back to anyone having to deal with an unexpected repair.

Rather than invest in Apple insurance, some UK tech users will simply set some money aside to deal with any repairs. Although this may seem like a sensible solution, our experience in the field has shown us that tech users will usually end up paying twice should they have their Apple products repaired by third party high street stores.

At loveit coverit, you can sleep easy knowing that all of your Apple technology is safe in our hands. Should the worst happen to your iPhone, iPad or Apple Watch, your device will always be repaired by certified and experienced professionals. If your device needs to be replaced then we will offer a refreshed device that has been restored to the highest possible standard by our experts.

Don’t leave it to chance – cover your favourite Apple devices with our Apple insurance policies and you won’t be sorry. We have three levels of cover to choose from, so you’re guaranteed to find the perfect Apple insurance to suit your devices and your budget. Protect your investment in high quality Apple products with loveit coverit.

compare phone insurance

We compared our cover with other insurers, and we’re proud to say ours was the only one to include loss as standard. Prices were checked on February 17th 2016 on an iPhone 6s 16gb.

Insurer Accessory Cover Minimum Term Unlimited Claims Excess Worldwide Cover Airtime Abuse Price
loveit coverit £300 1 Month £25 Unlimited £10,000 £7.49
American Express £150 1 Month £50 90 Days £8.00
Protect Your Bubble 1 Month £50 Unlimited £10,000 £9.49
Gadget Cover £150 12 Months £75 180 Days £2,500 £8.99
Debenhams £150 1 Month £50 120 Days £2,500 £8.50
SwitchedOn £150 1 Month £50 120 Days £2,500 £7.50
CoverCloud 12 Months £50 90 Days £1,000 £7.49
TinHat £150 12 Months £50 90 Days £2,500 £7.49

How do I get mobile phone insurance in just 3 simple steps?

We love to make things easy and purchasing cover for your mobile phone or tablet is quick and simple. Just select your quote and before you know it you will have immediate cover you’ll love!

How does it work?
We love to give you choice to suit your lifestyle and our range of products does just that!

what's covered
frequently asked questions

Can I trust loveit coverit?

Yes! loveit coverit is a specialist provider of mobile phone and tablet insurance policies direct to the consumer. The company is part of Pier Insurance Managed Services Ltd, Evolution House, New Garrison Road, Shoeburyness, Essex, SS3 9BF.

Pier Insurance Managed Services Ltd is authorized and regulated by the Financial Conduct Authority. FCA registration no. 311798.

Who provides the insurance?

The insurance is arranged and administered, including claims management, by Pier Insurance Managed Services Limited with UK General Insurance.

Can I insure an old device?

Yes, but all mobile phones or tablets must be purchased from a VAT registered UK supplier within the last 36 months (from the policy start date). This must be supported by a valid proof of purchase document.

My mobile phone or tablet does not appear on your list. Does this mean I cannot insure it?

No. Whilst every care is taken to ensure that our list is complete and up to date, the mobile phone and tablet market changes very often. Please contact us to give us the details of your mobile phone or tablet, and we will confirm if it is a model we can cover.

Who takes the money from my account or credit card?

We will appear as Pier Insurance on all banking statements.

When will my cover start?

Your cover will begin as soon as your online transaction has been completed and subject to policy Terms & Conditions.

Is there a minimum and maximum period of cover?

There is no minimum period of cover. However, when you purchase annual cover we will contact you approximately two weeks before your renewal date and offer to renew the policy. If you do not tell us that you wish to cancel your policy, we will automatically process your renewal.

Where are the terms and conditions for my insurance policy?

These were sent to you by email upon completing your purchase.  These are also available here – Policy Terms & Conditions.

How do I cancel my policy?

You may cancel your policy at any time by contacting us on 01702 568081 or by emailing support@loveitcoverit.com.

I have just changed / upgraded my mobile phone or tablet. How do I update my policy?

Please call our Customer Support line on 01702 568081 with your policy number and the make and model of your new phone. We will then update your policy schedule.

I have moved – should I let you know?

Yes, please contact us and we can then send out a new policy schedule for your own records.

I have missed a payment – what should I do?

Contact us immediately on 01702 568081 so that we can reinstate your policy and ensure that your mobile phone and/or tablet remains on cover. Otherwise, you may find we will not consider any claims during the period.

What’s not covered?

Please check through both the Policy Excess, and Key Exclusions and Limitations to check for what is not covered by your policy.

How do I make a claim?

You can notify us of your claim by completing the claim form or call our dedicated Claims Line on 01702 568081.

My handset is lost or has been stolen – what should I do?

Don’t panic – notify your network provider and let them know so you can have your mobile phone or tablet barred to protect your minutes. Then report the loss or theft to the police within 24 hours, and make sure to obtain the crime reference number. Finally, get in touch with us either by completing the online claim form or by contacting us on 01702 568081.

If you are abroad, don’t forget to inform the local authorities – you will need to obtain a Police Report to support your claim.

What do I need to do to support my claim?

Provide us with your proof of purchase which must include the date of purchase, IMEI  or serial number of the mobile phone or tablet, and be in your name.

If I need to send in a damaged handset where should it go?

First, make a claim and we will provide the necessary guidance to get your device to the best possible repairer. Just make sure you remove the SIM card, battery and any other accessories before you send it away for it’s repair.

My mobile phone has stopped working – what do I do?

First, make a claim, and if the issue falls within your Terms & Conditions we will advise you about the next steps. If your mobile phone or tablet has simply stopped working, you should contact the manufacturer as the issue is likely to be covered under the manufacturer’s warranty.

If I make a claim, when will I receive my replacement mobile phone or tablet?

We understand that speed is of the essence when you are without your mobile phone or tablet. For that reason, we aim to have a replacement device in your hands within 48 hours of a claim being approved.

Will my replacement mobile phone or tablet be brand new?

Your policy is not a ‘replacement as new’ policy so all mobile phone or tablet replacements may be either brand new or refreshed devices – all devices will also come with a warranty.

The quality of refreshed devices is so high you won’t be able to tell the difference compared to the new devices. Although standards are extremely high, please note that refreshed devices may hold some non-original parts.

Will my replacement mobile phone or tablet be the same model as the one I had?

Once the claim has been agreed, we will try our hardest to replace your cherished device with the same make, model and colour, and send it to you as quickly as possible. If your device is no longer manufactured, we will provide the nearest comparable model in a speedy and efficient fashion.

How do I make a complaint?

Naturally, we pride ourselves on the quality of our service, and the products we offer. However, should you need to make a complaint, please write to The Scheme Administrator at loveit coverit, Evolution House, New Garrison Road, Shoeburyness, Essex, SS3 9BF.

You can also telephone us at 01702 568081 or send an email to support@loveitcoverit.com

How much is my excess?

Your excess can be found in your Policy Excess documents.

Why do I have to pay an excess?

Unlike other insurance providers, we do not increase our premiums after you make a claim. Therefore, we ask that you pay the compulsory excess so we can keep our prices low for you. In the meantime, you can trust that we will handle your claim promptly and professionally.

What if I am not happy with my replacement device?

While we always aim to provide complete customer satisfaction, we understand that sometimes things don’t turn out the way we expect. In these cases, we would love to hear from you so that we can understand what went wrong and how to improve our service.

I have found my device and no longer need to claim!

Great! Please share the great news with us and we will ensure that your claim is withdrawn. If a replacement has been sent, send it back in the original box and any excess that may have been paid to us will be refunded to you immediately.

My question has not been answered by the FAQs. Is there someone at the end of the phone who I can ask?

Yes! Please call us on 01702 568081 or email us at support@loveitcoverit.com and we will be happy to help.

Can I insure non-genuine devices?

No. Non-genuine devices are not covered by our policies. However, we do provide cover for refurbished devices that come with a manufacturer’s warranty or the original proof of purchase (if the device was bought second-hand).

Is there an age limit to insure a device?

To take out a policy for yourself you must be 18 years old or over and a UK resident. If you are under 18 years old, then a consenting family member can take out the policy on your behalf.

I have just changed / upgraded my Apple product. How do I update my policy?

Please call our Customer Support line on 01702 568081 with your policy number and the make and model of your new device. We will then update your policy schedule.

Where are the terms and conditions for my Apple insurance policy?

These were sent to you by email upon completing your purchase.  These are also available here – Policy Terms & Conditions.

When will my Apple cover start?

Your Apple cover will begin as soon as your online transaction has been completed and subject to policy Terms & Conditions.

My Apple device does not appear on your list. Does this mean I cannot insure it?

No. Whilst every care is taken to ensure that our list is complete and up to date, the market for Apple products changes very often. Please contact us to give us the details of your Apple device, and we will confirm if it is a model we can cover.

Can I insure an old Apple device?

Yes, but all Apple devices must be purchased from a VAT registered UK supplier within the last 36 months (from the policy start date). This must be supported by a valid proof of purchase document.

My Apple device is lost or has been stolen – what should I do now?

Don’t panic – notify your network provider and let them know so you can have your Apple device barred to protect your minutes. Then report the loss or theft to the police within 24 hours, and make sure to obtain the crime reference number. Finally, get in touch with us either by completing the online claim form or by contacting us on 01702 568081.

If you are abroad, don’t forget to inform the local authorities – you will need to obtain a Police Report to support your claim.

I have found my Apple device and no longer need to claim!

Great! Please share the great news with us and we will ensure that your claim is withdrawn. If a replacement has been sent, send it back in the original box and any excess that may have been paid to us will be refunded to you immediately.

Do I still need insurance if I already have a manufacturer’s warranty?

You may have 12 months coverage with your manufacturer, but this will usually only include mechanical breakdown. Cracked screens, liquid damage, accidental damage, loss, and theft are not included.

What is loss cover?

If your phone has vanished without a trace, our loss cover will make sure you’re not left out of pocket. At loveit coverit, we include loss as standard in our insurance packages. If you would like to find out more about our loss cover visit this page.

Who is loveit coverit insurance designed for?

Our cover is designed for proud gadget owners that do not already have their phone insured with another provider, but want to be able to cover the costs should their device need to be repaired or replaced outside of the manufacturer’s warranty. A Policy Excess will also be required for every successful claim, and limitations and exclusions apply.

I bought my gadget on sale, can I still cover it for the full value?

Yes – loveit coverit will insure your phone for its market price. Even if you buy it with a discount from your network provider, we’ll still replace it with an identical or similar model.

Do you cover cosmetic damages?

Your phone is only covered for damage if it stops the normal functioning. We will cover cracked screens, but scratches, dents, and everyday wear and tear do not qualify for repair or replacement.

Can you cover my phone if I bought it from an auction site?

No. We only cover phones that have been purchased as new, or that have been refurbished by the manufacturer or network provider.

Do you back up any information on my gadget?

loveit coverit insurance will only cover your gadget, not the contents. Your pictures, apps, music and downloads should be backed up regularly by the phone owner.

What is my phone’s IMEI number and where can I find it?

Your phone will have an IMEI (International Mobile Station Equipment Identity) number. It can be found by dialling *#06# on most phones. You can also find it printed inside of the battery compartment of your phone.

Is there a limit to how many times I can claim?

You will need to check your policy details, but we now provide unlimited claims for loss, theft and damage during each 12-month calendar period of your policy.

What is acceptable as proof of ownership?

Acceptable proof of ownership includes a till receipt or documentation from any online purchase or from your network provider. We may decline your claim if you do not have any proof of ownership.

If I repair the gadget myself, will loveit coverit pay for the costs?

Our goal is to ensure that your gadget is repaired to the highest possible standard, which is why we will not reimburse you for any repairs you do yourself. We only use our specialised and approved repairers who can confidently assess the damage to your device. This helps us to decide whether to repair or replace the phone.

Who does my policy cover?

It is possible for parents to insure their children’s phone on their behalf. The cover of your device will apply to you as the person who purchased the policy and your immediate family. This includes your mother, father, son, daughter, husband, wife, partner, brother, sister, grandparent or grandchild that permanently lives at your given address.